Big Data MBA : driving business strategies with data science by Bill Schmarzo"Big Data MBA brings insight and expertise to leveraging big data in business so you can harness the power of analytics and gain a true business advantage. Based on a practical framework with supporting methodology and hands-on exercises, this book helps identify where and how big data can help you transform your business. You'll learn how to exploit new sources of customer, product, and operational data, coupled with advanced analytics and data science, to optimize key processes, uncover monetization opportunities, and create new sources of competitive differentiation."
Call Number: eBook
Publication Date: 2016
Competing on Analytics: Updated, with a New Introduction by Thomas H. Davenport; Jeanne HarrisUpdated, with a new introduction. "The New Edition of a Business Classic - This landmark work, the first to introduce business leaders to analytics, reveals how analytics are rewriting the rules of competition.Updated with fresh content, Competing on Analytics provides the road map for becoming an analytical competitor, showing readers how to create new strategies for their organizations based on sophisticated analytics."
Tech Trends Report 2022 (Deloitte)Deloitte’s Tech Trends report provides insights and inspiration you will need for the digital journey ahead. Several of this year’s trends are responses to persistent IT challenges. Others represent technology-specific dimensions of larger enterprise opportunities.