Mintel Mintel GNPD shows photos of new products, packaging details, ingredients lists, nutrition facts, and other product and company information. Consult the new “Ingredients” feature that analyzes origins, functions, claims, and preparations.
It answers questions like:
• What products have my competitors launched in the past 6 months?
• What are the top 10 ingredients in processed foods and where do they come from?
• What are the top claims in the carbonated beverage category?
Mintel Academic (formerly known as Mintel Reports or Mintel Oxygen) is known for its reports written by expert analysts. For a quick overview of a report, see its infographic and executive summary. It answers questions like:
• What trends are occurring in my category?
• What are the attitudes of Latino grocery shoppers towards my brand/product?
• What brands compete with my product?
• What brands are using gluten-free claims and how is it effecting sales?
