U.S. Grocery Shopper Trends by Annual trend report prepared by Food Marketing Institute. Campbell has 2005 - current. Most are in electronic format accessible with an SJU network login.
Best Customers: Demographics of Consumer Demand, 10th by Best Customers is a unique look at who the best and biggest customers are for hundreds of individual products and services. Best Customers analyzes household spending on more than 300 products and services by age of householder, household income, household type, race and Hispanic origin of householder, region of residence, and educational attainment of householder. Based on unpublished data from the Consumer Expenditure Survey
Who's Buying by Race and Hispanic Origin by It presents detailed. product-by-product household spending statistics for Asians, blacks, Hispanics, and non-Hispanic whites organized into ten chapters: apparel, entertainment, financial products and services, food and alcoholic beverages, gifts for people in other households, health care, household operations, shelter, transportation, and a chapter that looks at personal care, reading, education, and tobacco.
The grocery shopping habits of Gen Z and Millennials by "This report examines the online and in-store grocery shopping journey of Gen Z and millennials through their perceptions, behaviors and attitudes toward grocery shopping today and their expectations for the future."