Research Guides: Pharmaceutical & Healthcare Marketing: Consumers

Information about Consumers

Mintel Mintel Reports are market research reports on consumers and products. Mintel Global New Products Database (GNPD) monitors product launches in consumer packaged goods.
Statista Includes a broad range of statistics from national and international data sources, searchable by industries, markets, topics, and countries.
Euromonitor Passport Market research reports on consumer products and industries worldwide from Euromonitor International.

Consumer Expenditure Survey (CE)
Drugs: includes nonprescription drugs and vitamins and prescription drugs.
Medical Expenditure Panel Survey (MEPS)
MEPS Topics: Prescription Drugs. MEPS-HC survey participants are asked about their prescription drugs and then are asked for permission to collect more detailed information from their pharmacies. At the pharmacies, data are collected on the type, dosage, and payment for each filled prescription. No information is collected for over-the-counter medications. No information is collected for prescription drugs obtained during hospital visits.
Therapeutic Drug Use (FastStats) National Center for Health Statistics. Data are for the U.S. More at https://www.cdc.gov/nchs/fastats/
Consumers (Marketing Guide)
National Center for Health Statistics (NCHS)