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FMK 320: Foodservice Marketing
Recommended resources for the food service industry, including restaurants.
Running a Restaurant for Dummies, 2nd by Michael Garvey; Andrew G. Dismore; Heather Dismore"Running a Restaurant For Dummies covers every aspect of getting started for aspiring restaurateurs. From setting up a business plan and finding financing, to designing a menu and dining room, you'll find all the advice you need to start and run a successful restaurant. Even if you don't know anything about cooking or running a business, you might still have a great idea for a restaurant -- and this handy guide will show you how to make your dream a reality". - publisher