Research Guides: BUS 495: Business Policy: Industry

Databases with Industry Coverage

First Research
Industry profiles covering trends, risk, challenges, and operating conditions. Access First Research through Mergent Intellect .
The Global Industry Classification Standard (GICS®)

Industry Analysis in CIQ NetAdvantage Getting started with industry research in the new NetAdvantage

First Research
Industry profiles covering trends, risk, challenges, and operating conditions. Access First Research through Mergent Intellect .

Encyclopedia of Emerging Industries by Gale Cengage Learning (Editor) ...contains essays covering specific businesses that have shown evidence of significant growth in the recent past or potential for exemplary growth in the future.
Call Number: ebook (Credo)
Publication Date: 2017

The two most used industry codes in the United States:

Many of our resources are searchable by either SIC or NAICS. There are exceptions:

ISIC
International Standard Industrial Classification of all Economic Activities, Rev. 4

NetAdvantage
Standard & Poor's uses the Global Industry Classification Standard (GICS®)

NetAdvantage
Beginning in 2019, S&P Industry Surveys (now branded CFRA Industry Surveys) include a section devoted to Porter's Five Forces.
IBISWorld

Porter's Five Forces : Understand Competitive Forces and Stay Ahead of the Competition by Michaux, Stéphanie Cadiat, Anne-Christine Probert, Carly "This book is a practical and accessible guide to understanding and implementing Porter's five forces, providing you with the essential information and saving time. In 50 minutes you will be able to: • Understand the five forces that affect profitability and analyze each force in depth in relation to your company • Analyze the intensity of the competition within an industry and how this affects your business • Increase or maintain your competitive advantage according to the analysis."
Call Number: eBook Collection (EBSCOhost)
Publication Date: 2015
How Strong Is Your Firm's Competitive Advantage? by Daniel Marburger "In 1979, Harvard economist Michael Porter theorized his Five Forces Model (updated in 2008). The Five Forces Model identifies the characteristics that can help insulate a firm from competitive forces. For the firm that seeks to put together a business plan, or for the firm that is considering opportunities for diversification, an understanding of the Five Forces Model is essential."
Call Number: eBook Collection (ProQuest)
Publication Date: 2012

For a Marketline industry profile: