Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.


Recommended resources

Books on the Nonprofit Sector

Marketing for Nonprofits

Determining the Competitive Landscape.

  1. Start with the nonprofit's donor list, usually listed on its website.
  2. Next, look at other nonprofits these organizations sponsor. Guidestar and the Foundation Center can help, but usually it's right on the public websites, and too often gets overlooked.
  3. Do the same thing with any competitors you find through Idealist, United Way, etc.
  4. If a nonprofit isn't getting funded by a foundation that funds a competitor, it's worth trying to find out why. This, too, is often overlooked.
  5. This also works for funders: if a similar foundation is funding x, y, and z, and your community foundation is only funding x and y, it's worth investigating.


Information about Individual Nonprofits

Proposal Writing